I often wonder why some businesses have websites. They pay thousands of dollars to create and maintain a website, then when a potential customer contacts them via the website they don’t respond. Last week I contacted three businesses (via their contact page), I’m ready to buy, yet a week later none have replied to my request for prices. As I started out – Why have a website?
Having a website is so important today, most consumers will check the web before making a purchase or choosing a professional. But just creating the website then forgetting about it is a total waste of money. Not only do you need to continually update the content but responding to any emails or comments very promptly is vital. Modern consumers are not patient, if you don’t respond quickly they move on.